Women’s Business Cluster
WomenPartner.org is Helping Businesswomen Flex Their Economic Muscles
Helping business and professional women cluster is one of the main components of WomenPartner.org’s Main Street Marketing to Women Initiative. According to Wikipedia, a business cluster is a geographic concentration of interconnected businesses, suppliers, and associated institutions in a particular field. Clusters are considered to increase the productivity with which companies can compete, nationally and globally. More than single industries, clusters encompass an array of linked industries and other entities important to competition.
Studies have shown that, on average, businesses located in a cluster have a stronger growth and survival rate than a company that sets up shop further away. The best known example of a business cluster is Silicon Valley. The prestige, creativity, profitable competition, and job creation produced by Silicon Valley is simply phenomenal.
With Main Street America looking to the Internet for new clients and navigating the social media maze, they can cut through all of the clutter by simply forming collaborative business relationships with savvy online business and professional women to find creative ways to market to the women’s business market.
The online women in business community can equally benefit from collaborating with Main Street America by having physical locations to place their virtual kiosks to service brick and mortar customers as well as take advantage of overflow work caused by their staff reduction. Additional benefit details
Perks of Being Involved in a WomenPartner.org Business Cluster
For a one-time $100 registration fee, you can be one of ten business people involved in a WomenPartner.org business cluster led by one of our spokeswomen. You will take part in a week long coaching / consultation session to blend your marketing and advertising message with the other cluster members, identify what each person brings to the table, develop your first cross marketing project and more so that all of you can quickly begin reaping the benefits of being a part of a business cluster.
At its essence, cross marketing is nothing more than joining forces with compatible companies so that everyone involved can more effectively capitalize on each others’ existing client base. It’s the synergistic affect from the pooling of resources to work together towards a common goal that makes cross marketing so effective. Incorporating Cross Marketing into Your Business Concept
You will get exposure on WomenPartner.org through a joint News Pod, one page digital news room, sit on Marketing to Women panels to discuss doing business with your local women in business market, and much more. Cluster members decide how much money to pool together each month and what to spend the money on to market and advertise their companies.
Fill out the form below to find out if WomenPartner.org has a business cluster in your state or metropolitan area. You have the option of getting involved as a WomenPartner.org spokeswoman to maximize your PR opportunities.
Resourceful Articles
WomenPartner.org provides business and professional women with the business intelligence they need to identify prospective cross marketing partners who can help them navigate the local marketing infrastructure of women in business markets around the globe. By reading the news stories and learning about the cross marketing preferences of the women interviewed, they will be able to position their niche marketing message in front of the women in business market on a metro by metro basis — New York, UK, Paris, Brisbane, Argentina, Montreal, Tokyo, South Africa, etc.
Jerrilynn’s business passion is facilitating lucrative cross marketing partnerships between complementary business and professional women so they can strategically expand their female client base while reducing the amount of time and money it takes to market their companies. Her vision for WomenPartner.org is for it to become the number one go-to place online for women to break their BIG business news.
